How to Improve Your Core Web Vitals in Morocco

How to Improve Your Core Web Vitals in Morocco

Complete guide to web performance best practices

Core Web Vitals have become a major ranking factor for Google since 2021. These metrics measure user experience quality across three essential dimensions: loading speed (LCP), interactivity (FID/INP), and visual stability (CLS).

Why Core Web Vitals Are Crucial

A slow site loses visitors and revenue. Studies show that a 1-second improvement in load time can increase conversions by 7%. In Morocco, where connection quality can vary, optimizing performance is even more important.

+7%
Conversions per 1s improvement
53%
Mobile users leave if loading >3s
100%
SEO impact on Google rankings

LCPLargest Contentful Paint

Goal: < 2.5 seconds

LCP measures the time it takes to display the largest visible element on screen (hero image, heading, etc.)

How to Optimize LCP

Optimize and Compress Images

  • Use modern formats: WebP (30% smaller), AVIF (50% smaller)
  • Compress with tools like ImageOptim, Squoosh, or TinyPNG
  • Implement responsive images with srcset
  • Use lazy loading for below-the-fold images

Use a CDN

Bring content closer to users with a Content Delivery Network (Cloudflare, AWS CloudFront, Fastly)

Implement Efficient Browser Caching

Set appropriate Cache-Control headers for static resources (images, CSS, JS)

Preload Critical Resources

Use <link rel="preload"> for above-the-fold resources:

<link rel="preload" href="/hero.webp" as="image">

FID/INPFirst Input Delay & Interaction to Next Paint

Goal: < 100ms (INP) / < 200ms (FID)

These metrics evaluate your site's responsiveness. INP is replacing FID as the primary interactivity metric in 2024.

How to Optimize FID/INP

Reduce Blocking JavaScript

  • Code splitting: Load only what's needed for each page
  • Dynamic imports: Lazy load components with React.lazy() or Next.js dynamic()
  • Tree shaking: Remove unused code with modern bundlers

Defer Non-Essential Scripts

Load analytics, chat widgets, and third-party scripts after page load:

<script defer src="/analytics.js"></script>

Minimize Main Thread Work

  • Break up long tasks into smaller chunks
  • Use requestIdleCallback for non-critical work
  • Optimize JavaScript execution time

Use Web Workers for Heavy Computations

Offload CPU-intensive tasks to Web Workers to keep the main thread responsive

CLSCumulative Layout Shift

Goal: < 0.1

CLS measures visual stability. Avoid unexpected layout shifts that frustrate users.

How to Optimize CLS

Define Explicit Dimensions for Images and Iframes

Always specify width and height attributes:

<img src="/hero.webp" width="1200" height="630" alt="Hero">

Reserve Space for Dynamic Content

  • Use skeleton screens while loading
  • Set min-height for containers with dynamic content
  • Avoid inserting content above existing viewport content

Use font-display: swap for Custom Fonts

Prevent invisible text while fonts load:

@font-face {
  font-family: 'CustomFont';
  src: url('/fonts/custom.woff2') format('woff2');
  font-display: swap;
}

Avoid Inserting Content Above Existing Viewport

Don't inject banners, notifications or ads that push content down after page load

Measurement and Audit Tools

Google PageSpeed Insights

Detailed audits with field and lab data, specific recommendations for improvements

Chrome DevTools & Lighthouse

Built-in browser tools for development testing and performance profiling

Google Search Console

Real field data from actual users visiting your site

Web Vitals Extension

Chrome extension for real-time monitoring while browsing

Conclusion

Core Web Vitals optimization is a continuous process. Test regularly, measure the impact of your changes, and prioritize optimizations that bring the most value.

< 2.5s
Target LCP
< 100ms
Target INP
< 0.1
Target CLS

Need Help Optimizing Your Core Web Vitals?

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